Welcome to Pitch

I Have an Idea!

How DO I Start?

Visit locations A, B, and C to see where you might want to set up your ice cream cart. Remember to keep an eye out for hungry customers who can get to you easily!
What do you think is important to consider when you’re picking a location for your ice cream cart? Click on all the things you think are important, then check your answers to see if you got them all!
Given what you know now, which location do you think is best for your ice cream cart? Feel free to visit the different locations again, then select the best location from the options below.
Who do you see here? What are they doing? Who do you think is most likely to stop for ice cream? Who do you think is least likely? Simply make some observations for now while you consider these questions.
Remember that you can’t always know for sure who will buy your ice cream, but making educated guesses can help to inform your business decisions. Select the types of people who would be most likely to buy ice cream.
Which of the questions below do you think are important to ask when deciding when to operate your ice cream cart business?
Let’s look at the park during 4 different times of the day. Click on the time when you think you would sell the most ice cream.
Next, let’s make a shopping list! For now, don’t worry about how much it will all cost. (We’ll get to that next.) Simply select all the items you would like to buy in order to set up your ice cream cart business.

WHAT WILL THIS COST ME?

Remember when you made your shopping list? Now it’s time to figure out how much that shopping trip will cost! In other words, how much money will you need to spend in order to start your business?
$
Ice cream cart
$
Ingredients
$
Total cost
It looks like you will need $125 to start your business. Scoop has generously agreed to lend you $110 to get started. Do you have enough? Select the correct statement from the choices below.

HOW DO I MAKE MONEY?

You know you’ll have to spend some money to get your business started and to keep it running, so how will you make money? Select the smartest business plan from the choices below.

HOW DO I ATTRACT CUSTOMERS?

Once you have a business, you’ll need some customers! What are some ways that you could attract customers to your ice cream cart?
Select the cart that you think would most effectively attract customers to buy your ice cream treats.

IS MY BUSINESS SUCCESSFUL?

Congratulations!
YOU HAVE COMPLETED THE ICE CREAM CART UNIT!

Pitch is brought to you by Erin Evans, Mindy Degraff, and Marra Degraff.

Artist credit: Emma Vogan